2013 Hyundai Langdong


As you may have already guessed from the way this car looks, the Hyundai Langdong is actually an Elantra. But it is a Chinese-spec Elantra revealed at the 2012 Beijing Auto Show.

The car is differentiated by its slightly modified design, and technical details. It will also be built in China Hyundai’s new, third plant in Beijing in the second half of 2012. With an overall length of 4,690 mm, width of 1,880 mm, height of 1,680 mm and a wheelbase of 2,700 mm, Langdong is larger than its competitors. This means Langdong provides consumers with the convenience of a compact car but the practicality and comfort of a mid-sized car.

The Chinese Elantra also gets Hyundai’s 1.6L and 1.8L MPI engine. The 1.6L engine has a maximum power of 93.8 kW (127.4 PS) and a maximum torque of 155.5N.m (15.9 kg.m). The 1.8L engine has a maximum power of 107.4 kW (146.1 PS) and a maximum torque of 174.6 N.m (17.8 kg.m).

Hyundai Langdong 1 2013 Hyundai Langdong

Hyundai press release:

Langdong, which can be translated as a “dynamic (car) for the young, new generation,” is based on Hyundai Motor’s best-selling and multi-award winning Elantra that has captured the hearts of customers worldwide. Together with its new third-generation Santa Fe, Hyundai aims to boost its mid- to large-sized vehicle offerings in China and raise its brand image.

“A decade ago, Hyundai was known for making only small cars. Today, our Equus and Genesis (badged as Rohens in China) luxury cars compete with the best vehicles that Europe can make,” Seung-Tack Kim, Executive Vice President & COO of Hyundai Motor’s Global Business Division, said in Beijing today. “Ten years ago, we were a follower in the auto industry. Today, we are a leader – and ready for the future.”

Langdong is expected to accelerate the upward momentum for Hyundai in the world’s largest auto market. Beijing Hyundai Motor Co. (BHMC), Hyundai’s joint venture in China, is currently building a third plant, which will raise its maximum production capacity to one million units.

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