Aston Martin Cygent Enters Eco Rally


We too wonder when did the Aston Martin Cygent become an eco car! As far as we are aware, it’s a posh and plush Toyota iQ in Aston Martin dress which is designed to help with the companies CO2 efforts.

But it’s now taking on hybrids and EVs in Brigdestone Eco Rally 2011. Of course it has a tiny engine which gives it s good fuel economy of nearly 55 mpg and CO2 emissions of 116 g/km. But then it costs 30,000 GBP. There are diesels that cost three times less and do better. They are the real Eco cars, but anyways, this is an eco car for the rich and famous who want to pretend they are going green!

Aston will take part in the rally with two Cygnets, with a third one acting as support vehicle.

cygent Aston Martin Cygent Enters Eco Rally

Aston press release:

Aston Martin enters two new Cygnets into the fifth annual Bridgestone Eco-Rally this weekend.  In the marque’s debut appearance at the event, the Cygnets will cement their place as the ultimate city cars, a tailor-fit solution for urban driving.

The Bridgestone Eco-Rally will allow spectators and enthusiasts a chance to see the Cygnets as they pass from the heart of Oxford to central London.  The rally showcases the world’s best eco-friendly vehicles in association with ‘Start’, an initiative inspired by HRH The Prince of Wales to celebrate eco-friendly living.

Hand-crafted for the city with the highest quality materials and attention to detail, Cygnet is bespoke, exclusive, and offers a degree of choice not previously available in a small package, coupled with carbon emissions of just 116 g/km and fuel economy of 56.5 mpg.

One of the Cygnets entering the event will be dressed in Seychelles Blue, the paint colour of the Aston Martin DB6 Mark II Volante recently driven by the Duke and Duchess of Cambridge on their wedding day.  Aside from the two formal entries, a third Cygnet will also be supporting the event in eye-catching ‘Flouro Orange’, the hallmark of London-based designer Tom Dixon.

Driven by Aston Martin Racing regular, Darren Turner and David King, Aston Martin’s Director of Special Projects and Motorsport, the two Cygnets will be on the extended route from Exeter College, Oxford to The Mall, London.

Darren Turner is looking forward to the prospect of driving the Cygnet at the weekend: “I have been a fan of Cygnet from the start.  It’s a great city car, easy to manoeuvreand park and a lot of fun to drive.”

David King said:  “To drive Cygnet in a busy city is to experience a car ideally suited to its environment.  Cygnet is tiny, with impressively low emissions but with all the style and craftsmanship of the finest luxury cars.”

“I’m looking forward to demonstrating Cygnet on the Bridgestone Eco-Rally, maybe it’s my one and only chance to beat Darren Turner!”

The rally begins on Broad Street, Oxford at 10:00 and concludes at 14:30 on the 31st July.

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