BMW Olympic Fleet

One of BMW’s jobs as the official partner of 202 London Olympics is providing the organizers with cars. Accomplishing that they have now delivered the first 40 vehicles that will be used for this summer’s Olympic and Paralympic Games in London.

The newly-liveried vehicles will form part of the full fleet which will be used by LOCOG to help drive the Games.  The fleet consists of electric, diesel, and hybrid cars, as well as a range of motorcycles and bicycles, and benefits from BMW’s sector-leading EfficientDynamics technologiesmeaning that it will achieve LOCOG’s strict 120g CO?/ km emissions target. They do stand out thanks to the special livery, which is kinda cool.

Among the fleet of Olympic bimmers there are the 520d EfficientDynamics and the 320d EfficientDynamics.


BMW press release:

Tim Abbott, Managing Director of BMW UK, said:

“BMW’s Olympic fleet needs to be varied to deal with the complex operational demands of the Games time effort.  We were selected as a partner based on our ability to provide such a diverse fleet that could achieve the challenging emissions threshold as set by LOCOG. The Games fleet will include our class leading efficient diesels, hybrids, electric vehicles and even bicycles. We are extremely proud for our cars to be involved in the London 2012 Games and are excited about seeing them in full service this summer in these eye-catching designs.”

Paul Deighton, LOCOG’s CEO said:

“The BMW fleet will become a familiar sight around our venues this summer and will help us perform a huge range of tasks to will help to ensure the smooth running of the Games.  Taking delivery of the first vehicles is an exciting moment for us as we continue our preparation for the Olympic and Paralympic Games.”

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