Rolls Royce Phantom Coupe Mirage

Rolls Royce unveiled a new bespoke one-off version of the Phantom Coupe called the Mirage.

The Mirage is a tribute to an old iconic Arabian horse of the same name, and will be sold exclusively in the United Arab Emirates through Abu Dhabi Motors, the sole dealer of Rolls-Royce Motor Cars in Abu Dhabi and Al Ain. The unique model was conceptualised by Kadhim Al Helli, Rolls Royce Brand Manager at Abu Dhabi Motors before being hand-crafted by specialists at the home of Rolls-Royce in Goodwood, England.

The car features unique exterior and interior accents including the Mirage Motif and the horse logo on the headrests. It is aimed at one lucky rich horse-loving person!



A host of delicate touches have been added to the Rolls-Royce Phantom Coupé to bring the spirit of the Arabian horse alive in the ‘Mirage Motif’ edition. The vehicle is presented in a perfectly coordinated colour combination, featuring a matte black exterior and mugello red and black interior. The Mirage horse’s head features throughout the vehicle’s design, with a silver inlay in the passenger display panel set against elm cluster veneer and embroidery on the front and rear headrests.

The car also features a silver rope inlay in the door capping and on the front Fascia, while the Glove box is embroidered with the personalised message: “Mirage motif – one of one.”

The car is expected to spark strong interest among customers in the United Arab Emirates, where the Arabian stallion holds historical and cultural significance as a symbol of strength and wealth.

The Bespoke Programme is a service offered to Rolls-Royce clients whereby the client may specify features of the car, in order to create their own unique model. The Bespoke team at Goodwood, home of Rolls-Royce Motor cars, is dedicated to finding new paints, materials and engineering solutions that meet each client’s demands to ensure he receives a truly unique and exceptional car.

“The Rolls-Royce Motor Cars Bespoke Programme allows us to design, engineer and personalise cars to the individual styling and distinctive tastes of our customers,” adds Al Helli. “This is a huge strength for us in a market where exclusivity is of the utmost importance and most customers aspire to own vehicles with personalised touches. This level of Bespoke attention turns the car from a vehicle into the equivalent of a piece of art – original, inimitable and meaningful.”

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