2012 Toyota Prius C Price


Toyota’s new hybrid hatchback is a 20 grand car.

The Japanese car maker announced today pricing and specs of the Prius C for the American market, and it’s $19,710 including destination charge. The car is powered by a Hybrid Synergy Drive 1.5-liter DOHC engine with VVT-i, a 60 hp permanent magnet AC synchronous motor, and a 144 volt nickel-metal hydride battery which generates 25.9 hp of electric propulsion for a total system net output of 99-hp.

Fuel economy is ye to be revealed but it’s probably above 50mpg. This being a hybrid, it is actually easy to justify its price tag, even though it’s more akin to that of a family saloon.

2012 Prius C 11 2012 Toyota Prius C Price

Toyota press release:

The 2012 Prius C Two will add a 6-speaker audio system, auto windshield wipers, a 60/40 split fold-down rear seat with adjustable headrests, cruise control, engine immobilizer, center console with armrest and storage compartment, and a cargo area tonneau cover.  Getting a little more interesting, the Prius C Three will add a Display Audio system with Navigation and Entune with a 6.1-inch touchscreen, Sirius XM Satellite Radio capability, HD Radio with iTunes Tagging, USB port with iPod connectivity and control, vehicle information with customizable settings, and advanced voice recognition. It also gets color-keyed outside door handles with touch- sensor lock/unlock feature, a tilt/telescopic steering wheel with audio, climate, Multi-information Display, Bluetooth hands free phone and voice command controls, a Touch Tracer Display, and a Smart Key System on the front doors and liftgate with Push Button Start and remote illuminated entry. 15-d heated power outside mirrors with turn signal indicators, and integrated fog lamps.

2012 Toyota Prius c Pricing Sheet

MODEL CODE
SERIES
DESCRIPTION
12MY MSRP
1201
PRIUS c ONE
5-DOOR HATCHBACK
$        18,950
1203
PRIUS c TWO
5-DOOR HATCHBACK
$        19,900
1205
PRIUS c THREE
5-DOOR HATCHBACK
$        21,635
1207
PRIUS c FOUR
5-DOOR HATCHBACK
$        23,230

2012 Prius c Options and Packages

Available for Prius c Three:

  • Power tilt/slide moonroof with sliding sunshade – MSRP $850
  • 15-inch 8-spoke alloy wheels with P175/65R15 tires- MSRP $390

Available for Prius c Four:

  • Power tilt/slide moonroof with sliding sunshade – MSRP $850
  • 16-inch 8-spoke alloy wheels with P195/50R16 tires – MSRP $300
  • 16-inch Alloy Wheel Package: combines 16-inch 8-spoke alloy wheels with P195/50R16 tires and power tilt/slide moonroof with sliding sunshade – MSRP $1,150

Available Exterior Colors:

  • Habanero
  • Blue Streak Metallic
  • Summer Rain Metallic
  • Absolutely Red
  • Black Sand Pearl
  • Magnetic Gray Metallic
  • Classic Silver Metallic
  • Moonglow
  • Super White
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