Ferrari Record Result In First Half
Thanks to the great leadership of Luca di Montezemolo and the fact the people, rich ones of course, are more happy now to spend big cash on exotic cars than ever, Ferrari enjoyed record results int he first half of 2012.
That is just plain amazing for a car maker like Ferrari. As of June 30th, Ferrari once again registered a record in revenues and in the numbers of cars delivered. Revenues reached 1,208 million euro (+11.9 per cent), while a total of 3,664 homologated road cars were delivered to dealerships, an increase of 7.4 per cent. Trading profits rose 13 per cent to 152.2 million euro, while net profits hit 100.8 million, an increase of 10 per cent. The company’s industrial net cash also record an all time high 895 million euro.
Ferrari always has its customers, even in apocalypse we should suppose. Zombies will love Fezzas too!
Ferrari press release:
These results are the fruit of the continuing success of Ferrari’s 8-cylinder models, particularly the new Ferrari California 30 – where ‘30’ represents the 30 extra horse power and 30 kg lower weight – and the 458 Spider, the engine of which received the Best Performance Engine of the Year award for the second year running. In the 12-cylinder range, FF sales are strong while the new F12berlinetta has yet to make any impact on results as deliveries do not begin until the autumn. That said, the new model has been the subject of public and critical acclaim, taking a number of awards, such as the Auto Bild Design Award.
The personalisation programmes, which cover 100 per cent of alls cars produced, continue to enjoy huge success. The exclusive new Tailor Made programme has also captured the imagination of clients, a selected number of whom have already created their own truly unique Ferraris in terms of materials and trim.
Sales in the USA remain buoyant, with an increase of 17 per cent to 851 cars, and continues to be Ferrari’s largest market, accounting for 23 per cent of worldwide sales.
Record results too from the UK where sales rose by 43 per cent with 393 cars delivered. There were also significant results from Germany (+18 per cent) and Switzerland (+17 per cent), nations where the FF is proving most popular.
In the Far East, Greater China (China, Hong Kong and Taiwan) has consolidated its growth levels with almost 400 cars delivered (+10 per cent). Markets in the Middle East continue to expand with 190 cars delivered in H1 (+7 per cent).
The figures for Italy, however, are in marked contrast to this extremely positive overall picture. As a result of the financial crisis and the introduction of new taxes, sales there dropped to 187 cars, a drop of 164 compared to the first half of 2011.
“These results, achieved against a still highly challenging international economic backdrop, are first and foremost a reward for our constant and significant investment in technological innovation. The completely new range we are now in a position to offer clients across the globe means we can look forward to ending 2012 having improved still further on last year’s financial performance,” commented Chairman Luca di Montezemolo. “Over the coming months, we will be focusing hard on a revolutionary new road car and on the last races in a Formula 1 World Championship that looks set to be both thrilling and hard-fought to the very last.”
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